Our Approach
Rik and Ralph work with clients to define and develop a custom strategy to grow your brand, based on insights, expertise, and frameworks. Our approach is based on a comprehensive analysis of internal and external factors based on market research of your target audience, competitors, trends, and industry situation. From this data and findings, we determine brand positioning, pillars, audience personas, vision, mission, tone of voice, brand architecture, channel strategy, messaging matrix and finally a go to market strategy.
Develop
Based on the insights, findings and recommendations developed during the strategy stage the team at Rik and Ralph will collaborate with you to execute across multi-digital touch points to achieve your business objectives. Our team have extensive experience in designing, development and execution across websites, eCommerce, social, user design experience, content production, and full 360 digital campaigns to ensure your customers have a seamless and positive of your business.
Measure
At Rik and Ralph, we want to hold ourselves accountable for delivering successful digital campaigns and executions for our clients. Through monitoring and evaluating data and findings, we will work on implementing and modifying strategies and recommendations to ensure brand growth. Our growth strategies are developed by analysing internal and external findings to drive decision making, define benchmarks and uncover customer behaviour patterns.
Grow
Our experienced team at Rik and Ralph will develop a comprehensive tailored long-term strategy to include an omnichannel approach defined by your brand objectives, strategy, long-term vision and business objectives. We acknowledge the importance of a long-term growth strategy and shifting the direction when required to ensure all elements are aligned to ensure the successful growth of your business continues for many years to come.
The Coffeeshop Australia
Your online destination to buy quality Australian coffee brands to be enjoyed in the comfort of your home.
Vaanyard
A Sydney premium eyewear brand requiring Magento development and technical support to support their DTC and B2B strategy.
Tea Forte
A premium international tea brand offering an extensive range of handcrafted luxury tea blends comprising of ingredients sourced from the finest ingredients internationally.
The Artisan Candle Co
An Australian boutique specialty candle brand seeking brand strategy and design development services.